It *Is* That Deep

It is the ubiquitous phrase you see used across social media whenever someone posts about something that offended them:

“It ain’t that deep.”

Naturally, it implies that whomever was offended is simply looking way too far past the intent of whatever was posted and is overreacting. The most common place you’ll see this is on Twitter, where a brutal combination of the character count limit, the race to have an opinion on a hot topic before it dies, and the melding of every sub-culture in the world leads to context dying out faster than the dodo. Given all those caveats it might seem almost necessary to err on the side of that phrase usually having some merit to it, but doing so can lead to one ignoring a simple truth staring them dead in the face.

Such was the case a few days ago when the fighting game community section of Twitter had a bit of a dustup over some of the posts by the official account for the game Samurai Shodown:

SNK Iroha Tweet

To make a stupidly long story short, Samurai Shodown was releasing a downloadable character called Iroha, announced via a typically stylish character trailer. Iroha, originally from Samurai Shodown VI, is a character loosely based on an old Japanese folk tale about a grateful crane transforming into a beautiful woman as recompense for its life being saved by a man, and that same subservience is tied into the character. She is dressed (that should probably be in quotes) in a skimpy maid outfit that shows off all her assets, and addresses the player as her “master,” someone she is eager to please however she can. In a genre that is literally overflowing with cheesecake female characters, Iroha takes the cake (ha!) as being the most blatantly shameless. However, shameless or not, the character has proven to be quite popular, appearing in her own spinoff games and cameoing in others, and she was the one of the most requested characters to be DLC content for Samurai Shodown.

As seen in the image above, the game’s official Twitter made no bones about leaning into the blatant sexualization of the character, retweeting a post made to marvel at her pixelated posterior and then declaring that everyone was “horny on main tonight.” It is not uncommon in this awful stage of world history for corporate brands to use their social media to leech off any popular meme or pop culture jargon to sell their product, but this was next-level strange. The problematic aspect of an official corporate Twitter encouraging its followers to froth over a female character’s body, even if that was the intended design goal, was not lost on several women in the FGC, who pointed out the weirdness. Evidently someone with some pull at SNK saw what this account was up to, and within about a day the admin behind the account deleted the tweets and issued this message:

Whether or not Iroha is an offensive character to women or individuals publically thirsting after cheesecake characters like her is exclusionary are questions best left to women to answer, but these should not be the main takeaways from this kerfuffle. What should be obvious, and something that all the “it ain’t that deep” posts miss, is that this controversy has shown once again how much deeply conservative fervor exists at the heart of all gaming communities, a fervor that makes it incredibly difficult for anyone that isn’t a straight white male to exist in those spaces without constantly being told that they don’t belong and/or face extensive harassment just for existing and speaking about their experience.

Looking at the replies to both the Samurai Shodown account’s tweets and those of some of the women in the FGC who posted about it, you’ll see the same folks offering the same general types of harassment, complaining about “puritans,” “SJW’s,” “Cucks,” “NPC’s,” and other phrases said with the intent of shaming those who spoke up. A click or two will usually show you that not only do these accounts seemingly reply to every possible instance of discourse about games and social issues, but their follow list is a who’s who of grifters who have made their brand exclusively catering to conservative reactionary ideology and its alleged persecution in tech/gaming circles:

You could keep doing this for plenty of the zealot-like accounts that show up constantly posting about these kinds of things. The reality is that these aren’t earnest “fans” posting about their disagreements in good faith, it’s a sick cottage industry of people who, for whatever reason, have fallen down the rabbit hole of believing that there’s this genuine conspiracy to make games more progressive, a political agenda that has no place in games. You might ask why these people have a devotion bordering on religious to things like an official company account doing weirdly horny posts or fanservice characters, but you’ve already given much more thought to it than they have.

To them, these things are traditions of a glorious past that are being eroded by people who don’t “actually” play video games and want to change their culture for the worse. If it sounds awfully close to the same bigoted rhetoric that the most repugnant right-wing politicians use, it’s because it’s cut from the same cloth, and quite often is just a stepping stone to that same ideology. Plenty of retrospective articles have been written that trace the growing internet presence of reactionary politics outside of their usual spaces, and large parts of it can be attributed to savvy political actors and grifters weaponizing a string of mild controversies in gaming, forever known as “Gamergate,” into a legitimate mass movement that worked to effectively to harass anyone who dared speak out about any issue the movement saw fit to take up while also lining their pockets. Whether this was across political theater or meaningless culture wars, nothing was left out and no subject was met without full force. To say it hurt people is an understatement: this movement is responsible for destroying lives.

Samurai Shodown, which is a niche title even amongst people that play fighting games, is just another target for the folks involved in this movement, who probably had never played or even heard of the game prior to this recent controversy. The only reason that some of the FGC women have hundreds of replies, largely negative and hate-filled, on their tweets addressing the situation is because their tweets were broadcasted to an audience of these types of reactionary zealots through both posts by large Twitter accounts and videos made by YouTube content creators that exist solely to fuel this culture war garbage. By creating a myth (the whinging of a few women over harmless horny posting makes SNK apologize and fire/demote someone) that posits gamers and by extension “gamer culture” (no clue what this is) as victims of harmful, authoritarian existential forces, these types can continue to stoke the flames of reactionaries who have an endless amount of time and money for content that confirms their biases.

This movement is particularly poisonous to a community like the FGC because it is full of the exact types of people that this movement wants to push out: women, queer people, people of color, etc. To say these two types can’t coexist is an understatement; the reactionaries would claim they are being persecuted for their beliefs, but when your beliefs are exclusionary, they will inevitably clash with a community that wants to be inclusive. While it may sound like all these people care about are big boobs and asses, this misogyny often spins itself off into a host of other hateful behaviors that will make itself very apparent the deeper you dig.

What is most frightening about this machine is just how much a community can unwittingly play into it. Reactionaries usually poison discourse by ramming their narrative and buzzwords right to the forefront, which shreds any sense of nuance about a situation. Chris G posted this the other day in response to the controversy and it’s a perfect example of how this generalizing, toxic language seeps into a community:


“NPC” may have started as a useful abbreviation for non-player characters in games and tabletop RPG’s, but one of its mutatations in the modern age has been as yet another “anti-PC” term used by fervent reactionary posters across 4chan, Reddit, Twitter, and a host of other spaces. Does Chris know that? The answer is that it doesn’t matter whether he does or doesn’t, because he’s still using it in the context that these types established. For them, an “NPC” is someone who can only spout scripted lines about someone being a racist, a sexist, a homophobe, etc. without acknowledging a supposed grey area or nuance. The people that knowingly use this term don’t have anything to offer that is nuanced other than the opposing argument, but again, the whole idea is to mask one’s true views. The Twitter replies to the announcement from the Samurai Shodown Twitter are full of this kind of language. “Cuck” and “SJW” come up a lot too, which have similar origins. Whether or not someone knows they are using language cooked up in tar pits like 4chan and Reddit to harass people, that language is like a Bat Signal to all the very worst types of culture vultures who will swoop in and feast on the carrion of a nothing controversy and spin it into yet another battle against people who don’t even know they are at war.

Because conservative reactionary ideology demands a return to a better time, one of the most consistent battlefields for its followers is the idea that women’s bodies are meant to be admired, and the idea that society never moved past seeing women as objects of fantasy is concocted by “liberals” (again, a meaningless term) in order to push an agenda that seeks to “erase feminine beauty.” To the diseased mind this is the true progressivism: after all, if the idea of female empowerment is real, then shouldn’t it be okay for them to show off their bodies and just have everyone deal with it? The answer, naturally, is complicated and not in favor of a return to the status-quo of old, but this ideology has no room for that because it doesn’t hold up against any sort of questioning. That’s why these buzzword insults have to exist, because it’s much easier to say that and hope others pile on and shout over the apostate than defend a guttural stance founded on nothing but their own messed up feelings.

Iroha is just another talking point in a never-ending debate that comes up around any fighter that has “sexy” characters. MK11 actually had it really bad because their devs are public figures who faced (and continue to face) never-ending harassment for the painfully mild decisions of women having more complex outfits or one having a different personality than she did before. What’s really disturbing is that fighting games become part of the conversation because there is a large amount of people who would consider themselves part of the community that have no problem tagging in the larger figures who can conscript the propaganda that this is yet another affront by a corporation “going woke,” which is yet another signal phrase that is supposed to mean “anti-gamer,” when it really means anti-progressivism.

Th-the audacity!

If speaking up about something as basic as wanting somebody running a corporate account to not be a creep will invite this level of harassment, is it a wonder that people choose to be silent? To these reactionaries there is only room for scorched earth in this war while some don’t even want to fight to begin with, they just want to be safe. And every time a loud instance of misogyny goes largely unnoticed or uncared for while the language and rhetoric continues to spread throughout community discourse, the more that illusion of safety erodes. Is it a blanket thing that every person is going to feel equally? Absolutely not. But even one person feeling the community is too toxic and unsafe to participate in means there is work to be done. There is a pretty common adage that because the FGC is diverse in its makeup that this also means it’s inclusive, but there’s no evidence that either of those things leads to the other. Inclusivity is a state that must be constantly worked on, especially when the elements of exclusivity are burrowed so deep in the culture.

But what do you do? This type of rot runs in literally almost every facet of our society, if you look closely enough. There is no one-size-fits-all method to trying to combat it, but the one thing that doesn’t help is to simply say “it ain’t that deep.” The easy excuse is always to say that the massive harassment “isn’t the FGC,” that you can go to offline tournaments and it would be fine, etc. But those are just platitudes, a staunch denial of the way people live their lives today, especially in this particular moment; our digital lives are no less real than what we experience outside, especially when many have their real faces and named attached to their online profile. And many people don’t have the luxury of ignoring the coded ways that people talk, because they’ve been doing it all their life as a means of being safe in spaces that might be hostile. At least meet them halfway.

The best thing any one person can do is probably just to educate themselves. Look into the history of some of these online hate mobs, find out how they got started and what methods they used to infect their chosen spaces. Learn to spot figures and content creators getting snitch tagged in threads on Twitter and realize that means there is a good chance someone is about to get brigaded. Don’t just believe that everyone is out to get “the gamers;” look into situations and watch for the telltale signs of reactionary language and rhetoric.

From there, it becomes a vigilant effort try to snuff out this talk in the spaces you inhabit before it can fester. See someone in a private discord throwing around “cuck” and “sjw” constantly? Probably a bad sign. Someone is a little too eager to always have an opinion about women getting censored in games? Worth keeping an eye on. Nuance is meant to be erased by this ideology, so be the exact thing it tries to kill by informing others who may not know that the things they’re saying comes from a place of hate and exclusion.

Individual actions are weak, but by pointing it out, small victories can be achieved that are worth it, like the Samurai Shodown account making that apology. It is impossible to keep the same energy for every nobody and Twitter egg that says awful things, but it is possible to notice when influential figures are inviting the worst types of people to participate in the community. It’s impossible to police everyone’s followers so they act accordingly, but life is all about mitigating risk, and as this week showed, there is a lot of nasty harassment that you’re risking by signaling to that kind of reactionary audience.


20 responses to “It *Is* That Deep”

  1. Markee Avatar

    holy shit you’re looking WAAAAAAAAAAAAAAAAAAAY too deep into this, like, past rock bottom deep. we just like big tiddies and ass, there is literally nothing more to it.

    also did you seriously call sophia narwitz – a trans journalist – a conservative?

    Liked by 1 person

  2. Dwarvenhobble Avatar

    Except MK 11 was supposedly toned down under claims of “Realism” which is a BS excuse not to mention it was only the female characters toned down and covered up and don’t give me the “Male power fantasy” BS. No Muscular male characters come from the era where “Swords and Sandals” films took off and were most popular with women.

    Also lol at the idea that it’s now “progressive” to force women character to cover up and advocate for covering women up. The only “progress” there is backwards it would appear.

    Part of the reason people are annoyed at this is it’s a few shrill voices yelling about this stuff. The same kind of shrill voices who them go on to make art like this of their favourite characters

    They’re claiming to be oppressed by sexy art or looks for female characters mostly because they’re seemingly insecure about themselves but they’re more than happy to see sexy male characters. It’s hypocrisy at it’s finest.

    But hey you’ll probably just delete this comment anyway or dismiss it rather than actually let it stay and let it challenge the little echochamber you’ve seemingly decided to shut yourself off into under the stupid belief you’re bravely “Saving women”


    1. Tokimeki Avatar

      Fail, the vast majority of women don’t agree with these subgroup of physically insecure women online that try to attack video games/movie industry etc.

      You are just as bad as the deluded blog SJW, who bases his beliefs off knowing a few SJW women and then deciding that they represent the beliefs of all women.

      So much stupidity. Stop slandering the female sex, by claiming a minority of disgruntled and physically insecure idiots online represent the female sex. Look we know these online loser guys have little experience with women, so they find a few crazy feminist posts online and they start falsely believing this is how most women think, it’s so incredibly stupid.

      These games BTW have a sizeable female fanbase, plus most women are not offended by the existence of women who are pretty, neither is the average man offended by the existence of a handsome man, it’s only a really lonely and insecure loser man who is offended by people liking a handsome man.

      The irony here for you, you are the mirror image of these minority of online loser SJW women, you are in fact obviously one of these online crybaby MGTOW incels who falsely believes the SJW nuts represent women.


    2. Roy Arkon Avatar
      Roy Arkon

      How NRS/WB toning down the sexuality for the sake of realism is just an excuse? You don’t give any explanation to that at all, because you know that you have one. And also, “o Muscular male characters come from the era where “Swords and Sandals” films took off and were most popular with women”? What the fuck are you talking about? And that Urian artwork that you brought up, how are we supposed to know that it relates in anyway to SJW’s? You just took it from a random imgur page.

      You just making stuff up with no actual proof, and coming up with confusing and messy bullshit with no concrete explanation. I guess that’s why you are so concerned that King Hippo would delete your comment, because you know you got no legitimacy here at all.

      NRS/WB toned down the sexuality for the majority of the females due to realism, that’s a perfectly logical reason, and you shouldn’t be complaining when you got Sonya, Cetrion, and Sindel who do have sexy outfits. And even other like Skarlet have cleavage in their outfits too. And not to mention that they already toned down the nakedness since MKX, you just get butthurt about it now in MK11 only because that anti-SJW’s like you still think that it is 2016-2017 when the regular SJW’s actually were a threat, and now it is you and your kind that are the problematic ones.

      MK11 have no problems at all with the sexuality, and those are the facts.


  3. Came to laugh at your post, TFW Avatar
    Came to laugh at your post, TFW



  4. kanshin burner Avatar
    kanshin burner

    Being open about one’s sexuality is not generally considered a conservative opinion. It seems kind of ridiculous to equate reactionary conservatives with people that want to see sexy women, and absolutely is ridiculous to equate covering women’s bodies with progressivism, like Dwarvenhobble said. If we’re going to prohibit behavior that affirms sexuality because it makes other people uncomfortable, I would suggest telling Sonicfox to leave the fursuit at home. Sure, I am willing to tolerate it at tournaments, but if we’re going to prohibit talking honestly about Iroha being designed to be as sexy as possible because it might make someone uncomfortable, it doesn’t seem unfair to expect fetishistic behavior like cosplay to be toned down too. We’ve jumped the shark in this discussion entirely. The MK devs thought their women were dressed inappropriately, but with Iroha, there’s little conversation about the appropriateness of her design, and instead addressing her design honestly as ‘designed to make you horny’ is considered inappropriate.


  5. ChrisHandsome Avatar

    Sex sells and humans desire sex, that’s all there is to it. People need to stop denying their humanity. Humans think about it all the time, its natural and normal. It is programmed into our brains. It’s like people want to go back to living in the last century where everything was forbidden and taboo.

    Plus don’t act like there aren’t female fans of these sexy female characters either, there may in fact be even more of them than male fans.


  6. Nameless Avatar

    If you feel the need to respond to a post talking about reactionary folks in the exact same way the post describes reactionary folks doing, you may want to re-evaluate your life choices.

    If it isn’t that deep, why do you feel the need to go in that hard?


  7. Horu Avatar

    You call the guy making the tweets a creep and say they’re problematic, but don’t really go into why. I totally understand wanting to combat misogyny and so forth, but what this all boils down to seems to be to listen indiscriminately to women and do what a few of them say? Like that tweet you have screenshotted, “3 women have told me they’re uncomfortable with this so let’s take it down without any discussion”. Again, I don’t see a “why” being answered, despite the article title. You seem to be fine with the character herself and people liking her tits and ass. To make the argument about knock-on effects instead of explaining why the original action (the tweets) was wrong/problematic/sexist/whatever, is a terrible way to convince people.

    I agree with most of what you write here, but I still don’t see why those tweets should have been taken down. Women that state a preference shouldn’t be harassed, and many of the opposing tweets were purely expressing discomfort or dislike without calling for their preference to be dominant. The reactionaries throwing hate at those women (or men) for expressing an opinion different from theirs is worth combating, but doesn’t give a reason for the tweets themselves being misogynistic or problematic.


    1. King Hippo Avatar

      I actually thought I stated it pretty clearly: it’s extremely weird for an official game Twitter acting as a proxy of its developers to encourage a fanbase to leer at its characters in a clearly sexual manner. You’re right, I don’t really care about the character or if some random does it, but these official accounts have bigger sway and convey a much different message just by nature of who they are as ad-hoc advertisers.

      Clearly, it attracts the kind of fans that would harass women who happen to have a strong opinion about not developers to encourage their ogling their bodies, and I think that’s really bad. Just look at the comments above you or on the original Twitter post: legions of reactionary goofs who follow reactionary conservative accounts that encourage this dogpiling.

      My *entire* point was that it’s not just about whether or not it’s okay to ogle fanservice characters, it’s about a community figurehead’s role in signaling what behavior is okay that lead to harassment and incitement of dangerous reactionary behaviors.

      Liked by 1 person

      1. kanshin burner Avatar
        kanshin burner

        Isn’t Iroha’s design sufficient encouragement enough for sexual leering? I totally understand and support to some degree the toning down of sexualized character designs. I was happy when DOA6 did it, and I think Mortal Kombat’s problems wasn’t the toning-down of sexuality so much as most of the new designs simply aren’t very appealing. But the discussion of this particular incident doesn’t center around problematic character designs, it centers around addressing honestly the intention of Iroha’s character design. You’re dismissing very legitimate criticism of your points as reactionary, or with guilt by association, and not addressing their arguments. If your argument is summed up here – that it’s appropriate to have fanservice characters and find them sexually appealing, but it’s not appropriate for a developer to honestly state that such behavior is normal – it seems ridiculous that you would take a stance against acknowledging reality. If this isn’t your argument, I’m sorry for misunderstanding.


      2. King Hippo Avatar

        I don’t think it’s legitimate criticism to say I’m “denying reality.” I have never stated that I cared if someone was attracted to Iroha or liked her assets, or even that it’s wrong for developers to make those kinds of characters. I’m well aware that many men and women are sexually attracted to one another based on appearance, there’s no “stance against reality.”

        I’m just saying that, much like we would look down upon catcalling, we should recognize that creating the aura of a community where leering at women is okay leads to the kind of maniacs destroying the mentions of these girls for having an opinion. Obviously Iroha is fictional, but if it just ended at fictional women there’d be no issue. Alas


      3. kanshin burner Avatar
        kanshin burner

        Your concerns about community members feeling uncomfortable is totally legitimate, but Iroha is literally made to be leered at. It’s a character that exists expressly to appeal to sexuality. I’m almost certain we agree on this. You aren’t condemning the design, that’s why I’m so confused by your position. You’re condemning that the official account posted expressly stating that Iroha is made to get folks horny. But what the official account posted was true! We all know that it’s a character made to make folks horny. I would understand totally saying “Having characters that are blatantly designed to appeal to sexuality will attract folks that make some community members feel uncomfortable.” But that’s not what you’re arguing. You really do seem to be arguing against making true statements about how sexually attractive characters are designed, “Stating that characters are designed to make folks horny will attract folks that make some community members feel uncomfortable.” I think your concerns are completely legitimate, I don’t think that it’s good for community members to feel excessively uncomfortable, but I just think you ought to have a different argument, one that isn’t against observing reality.


      4. Roy Arkon Avatar
        Roy Arkon

        To you Kanshin, how MK11’s designs are not appealing? They are very well appealing and are fantastic. Don’t know where you got that from.


    2. A Woman Avatar
      A Woman

      “3 women have told me they’re uncomfortable with this so let’s take it down without any discussion”..

      What would be an ok number of uncomfortable women be? 5? 10? 20? How many have to register discomfort for there to be a problem that needs resolution?


  8. Top Kek Avatar

    Thank you for providing such compelling evidence that feminism is principally about shaming straight men for daring to find women sexually attractive, or for daring to have any kind of preference when it comes to physical appearances.


  9. Lowde Avatar

    Samsho is not not Dead or Alive Xtreme Beach Volleyball or Senran Kagura. Unlike those games T&A is far from the point. That’s why the main PR account meant to appeal to a wider audience than that suddenly getting horny on main is inappropriate. Put that where it belongs, on any of the multitude of websites already dedicated to that or elsewise on the twitter accounts of people who don’t have a PR job to do.
    Most people didn’t come to the Samsho twitter account to see screencaps of Iroha’s ass, it’s that simple.

    Liked by 1 person

  10. Remy77077 Avatar

    Great post and good read as per usual!

    Totally agree that it’s the tone of this coming from an official twitter account that’s the issue. It’s not whether they are ‘true statements’ or not I don’t think @Kanshin Burner, it’s the feeling and intention behind putting it in that way. The catcalling comparison is very apt, I’m sure when you consider the context properly Kanshin you can see this. It’s not being attracted to women or a fictional character that’s the issue, it’s the way you go about it imo.


  11. Abyssal Owl Avatar
    Abyssal Owl

    A good, sensitive post! There are alot of terrible comments here.


  12. Toko Avatar

    Some overweight and rather unattractive people will always complain about virtually any character, heck these people also complain about literal real life female stars as well.

    No industry listens to these people (it’s a minority of generally insecure people).

    This blog writer also projects his/her own racist delusions, claiming this is about white males and conservatism in America. Sorry but you might want to understand the basics, the video game is Japanese, the character is Japanese, and it’s primarily made for the Japanese market, also a woman not being scared to show her physique is hardly a conservative trait, rather the opposite.

    How a minority of twitter users who are in this SJW community thing, can get so far up their own asses and project their insecurity and actual racism is highly ironic on their part, and you wonder why everyone laughs at you?


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